Multi-Location Business Marketing Solutions

Get hyperlocal audience design, targeting, and ad delivery for all your individual locations. Goodway Group has helped 1,500 active franchisee clients reach their customers and grow their businesses.

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Digital marketing strategies that help your business grow.

  • Award-winning reporting dashboards
  • Custom-branded enrollment portals
  • Co-op reimbursement and administration
  • Comprehensive, integrated media plans
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Why Goodway?

Your complex business needs an experienced partner.

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years developing multi-location business

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active franchisee and location owner clients from 10 national brands

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customized creatives per year


Bring It All Together.

Your corporate marketing department needs strategy and insights. Individual locations​ seek real-time support and execution. Goodway’s infrastructure answers both calls.

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    Location-based Media Strategies ​

    Customers live online. Help franchisees reach them with an omnichannel approach across Paid Search, Paid Social and Programmatic, including Display, Audio, Video and Connected TV.

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    Scalable Creative ​

    Launch in days, not weeks: Leverage dynamic creative to deliver customized messaging based on unlimited audience segments, geotargeting and promotions.

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  • icon market insights report
    Market Insights

    Gain national and local audience insights to improve overall marketing performance and drive your business forward.​

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  • Brands with multiple locations face unique marketing challenges for corporate and local marketers. Goodway Group is delivering a breakthrough solution that addresses a critical need in the market.

    Martech Breakthrough Award
    James JohnsonManaging Director, MarTech Breakthrough

    Enhancing Social With First-Party Data

    Enriching a Facebook-focused strategy with first-party data helped luxury brand Tacori realize an incredible 7.17 ROAS.

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    Goodway’s Auto Expertise Drives Dealership Business

    • Over 30 Years of Auto Advertising Experience
    • Custom Solutions for Zone, Regional and Dealer Needs
    • Successful Business Outcomes Across the Entire Funnel
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    What’s the Best Approach to Marketing for Multi-location Businesses?

    Goodway helps develop marketing plans for multi-location businesses by taking a simultaneously broad and hyper-targeted approach. Businesses with multiple storefronts need to use scalable marketing platforms that allow customization for each location. 

    Multi-location businesses need to develop a deep understanding of their target audience both nationally and at the individual store level. Goodway can help create a tailored, data-driven marketing plan for each of your locations while maintaining brand consistency.

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    Case Study
    Gain Unparalleled New Insights To Reach Your Membership Potential

    Goodway Group’s exclusive access to Meta’s Advanced Analytics tool helps national fitness center gain 89% confidence in its marketing impact.

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    Title Boxing Workout
    Case Study
    Testing Paid Social Ad Creative

    Creative optimization strategy boosts TITLE Boxing On-Demand’s Facebook advertising success and informs brand direction.

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    Case Study
    Growing the Next Era of Kubota Customers

    Goodway Group and increased Kubota’s brand awareness and delivered data-driven, personalized messaging.

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